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Add the Power of Video to Your Email Marketing

Via Paroma Sen | @paromasen Innovation in email marketing doesn’t always have to mean new technology. By adding the power of video to your email marketing, you’ll be giving it a performance boost Read full article Read more

4 Dangerous Black Hat SEO Tactics

Via Content Strategy Team Many people are unaware of Google’s rules. They may fall victim to a snake oil SEO expert who leverages black hat techniques promising to rocket their rankings. The list of “not-to-dos” is long, but here are some that... Read more

How to Upgrade Your Small Business's Website Through Purpose-Driven Design

Via Matt Brown Your business needs a solid central online hub for your customers. And while your website can be simple, it needs to be effective — a factor that largely relies on its design. Read full article Read more

Adobe Plans to Kill the Flash Media Player

Via Jonathan Vanian | @jonathanvanian It’s an end of an era for Adobe Flash, the software that helped bring online video to the masses in the Internet's early days but also frustrated people for nearly two decades over its frequent updates and... Read more

What Is a Landing Page? Everything You Need to Create One That Converts

Via Carolyn Edgecomb | @carolyn_mariee As digital marketers, we’re almost always looking for ways to generate more leads. A well-crafted landing page is the single-most important tool in turning a visitor into a lead, so read this to make sure you’... Read more

9 Great Call To Action Examples for B2C Marketing

Via Megan Duffy Including calls to action (CTAs) on your website is essential in driving users down the funnel to a sale. Here's a look at some great real-life call to action examples. Read full article Read more

Top UX Web Design Trends Your Business Should Focus On

Via Blue Fountain Media | @bfmweb The user experience is critical for your website design. Here's a look at some of the latest UX design trends to help your business resonate with users and keep them coming back for more. Read full article Read more

What is Negative SEO and How Can You Safeguard Against Attacks?

Via Garry Grant | @garrygrant Negative SEO involves using black hat SEO not to improve your own rankings, but to destroy the rankings of another site. Learn what you can do to protect yourself. Read full article Read more

What’s New In The World Of Web Development: Trends To Pay Attention To

Via Blue Fountain Media Staying afloat in today’s digital marketplace requires your website to make good use of technology and design trends. But you can’t consider design trends without development, the coding and the programming behind the design... Read more

How to Make a Great Intro Video for Your Website

Via Carolyn Edgecomb | @carolyn_mariee Here are six tips for crafting an exemplary introductory video for your website that generates leads and builds a connection with your audience. Read full article Read more